Natural High
ROLE: Creative Direction & Educational Storytelling
OBJECTIVE: Translate prevention-focused education into engaging, age-appropriate video storytelling that informed, resonated, and maintained credibility with students, educators, and families.
WHY IT MATTERED: This work demonstrated how thoughtful creative direction can make complex, sensitive topics accessible without diluting impact—supporting education outcomes while preserving trust and integrity.
The creative approach balanced clarity and relatability, using storytelling to engage young audiences while reinforcing evidence-based messaging.
